Polygraphic design
Printing design: what is it and how does a designer work?
One of the stages of preparation of advertising, information and image printed materials is the design of printing. With its help, you can attract the attention of the target audience, sell a product, highlight the product against the background of others.
And vice versa. An unsuccessful print design will negate all the efforts of copywriters, writers, and journalists. If the design of a publication or promotional material is done carelessly, no one will read it. This means that the budget is wasted.
Stages of printing design development
• Concept development
• Selection of colors, illustrations, fonts.
• Preparing the layout for printing. The designer sets the size of the image, chooses the color model, provides margins for cropping, attaches a file with fonts.Technical requirements for layouts
They are requested before the development of a print design. It all depends on the printing method (offset, digital, etc.), product type, paper size. Image quality is determined by the number of dots per inch. The standard for offset printing is 300 dpi. For large format products, the resolution can be lower – from 90 to 120 dpi. The average cut allowance is 2 to 4 mm on each side. Be sure to put marks so that you can see the edge along which the cutter will work.Graphic designers use programs such as:
1. Adobe Photoshop. Multifunctional raster editor. Compatible with all Adobe products, graphics tablets.
2. Adobe Illustrator, CorelDRAW. Vector graphic editors. The first one is suitable for creating illustrations, cartoon graphics, logos. The second is for design and layout of a wide range of printing products. Both support the creation of high resolution images.
3. Adobe InDesign, Adobe PageMaker, QuarkXPress. These are programs for computer layout of books, magazines, brochures.
Choose a designer with experience in printing and the delivery of your order to the printing house will be easy and quickThe first experimental printing house will help you make printing products of any complexity and the highest quality. We are waiting for your calls by phones:
+38 (067) 543 56 55
+38 (099) 543 56 55
+38 (073) 545 56 55
Polygraphic design
Printing design: what is it and how does a designer work?
One of the stages of preparation of advertising, information and image printed materials is the design of printing. With its help, you can attract the attention of the target audience, sell a product, highlight the product against the background of others.
And vice versa. An unsuccessful print design will negate all the efforts of copywriters, writers, and journalists. If the design of a publication or promotional material is done carelessly, no one will read it. This means that the budget is wasted.
Stages of printing design development
• Concept development
• Selection of colors, illustrations, fonts.
• Preparing the layout for printing. The designer sets the size of the image, chooses the color model, provides margins for cropping, attaches a file with fonts.Technical requirements for layouts
They are requested before the development of a print design. It all depends on the printing method (offset, digital, etc.), product type, paper size. Image quality is determined by the number of dots per inch. The standard for offset printing is 300 dpi. For large format products, the resolution can be lower – from 90 to 120 dpi. The average cut allowance is 2 to 4 mm on each side. Be sure to put marks so that you can see the edge along which the cutter will work.Graphic designers use programs such as:
1. Adobe Photoshop. Multifunctional raster editor. Compatible with all Adobe products, graphics tablets.
2. Adobe Illustrator, CorelDRAW. Vector graphic editors. The first one is suitable for creating illustrations, cartoon graphics, logos. The second is for design and layout of a wide range of printing products. Both support the creation of high resolution images.
3. Adobe InDesign, Adobe PageMaker, QuarkXPress. These are programs for computer layout of books, magazines, brochures.
Choose a designer with experience in printing and the delivery of your order to the printing house will be easy and quickThe first experimental printing house will help you make printing products of any complexity and the highest quality. We are waiting for your calls by phones:
+38 (067) 543 56 55
+38 (099) 543 56 55
+38 (073) 545 56 55